Fashion types have long been gaga for Scott Schuman, the photographer whose street fashion photos are the centerpiece of his blog, The Sartorialist. Now that Schuman’s best photos have been compiled into a book, his pictures can finally be seen as they were meant to be seen, in an enviable package full of glossy pages. Flavorpill has five copies of the book to give away to our readers — if you can guess how many times a certain accessory appears in the book — more on that after the jump.
As we perused the 500-page book, we couldn’t help but notice some of Shuman’s special affinities. For example, the guy can’t get enough suits. Seriously, if you are a man in a well-cut suit, watch your back, because Schuman’s probably on your tail. We went through the book page by page and tallied up instances of a few of the photographer’s obsessions.
Suits: 79
Cigarettes: 46
Cigars: 10
Belts: 44
Pairs of sunglasses: 78
Pairs of those weird sunglasses that look like Data’s from Star Trek: 2
Romper suits: 1
Pairs of Converse All-Stars: 6
Pairs of thick-framed “fashion” glasses: 26
Sets of Pearls: 3
Vests: 6
Pictures of Kanye West: 4
Men in skirts: 1
Headscarves: 3
Redheads: 4
Scarves: 91
Spiderman costumes: 1
Pairs of suspenders: 2
T-shirts without pants: 1
And now for the contest: we already tallied up the appearance of hipster main-stays like fashion glasses and suspenders, but this list would be incomplete if we didn’t include cardigans. Jelly bean contest-style, guess how many cardigans we spotted in the book, and comment with your figure. The five closest guessers win a copy of The Sartorialist.
*We attempted not to miss anything, but we can’t guarantee that these figures are 100% accurate. We tried our best!
Update: The answer was 27. We’ve contacted our lucky winners; thanks to everyone else for playing!





Comments (228)
83 cardigans
normally I'd say that the number of cardigans would be directly proportional to the number of pairs of thick-framed “fashion” glasses, but if converse's only clocked in at 6 I've got to take a stab in the dark with 17.
34 cardigans
29 cardigans!
42?
36
50
37 cardigans, which is a few too many
i'll apply "The Price is Right" tactics and guess 16.
33 cardigans.
45
How about 26?
65
49
21
27
30
43
12
35
One hundred!
27
28
32
36 cardigans!
13 cardigans
13
14
99!
Hm. I'm going to lowball it: 10 cardigans.
75
7
55
4 cardigans
14
I say 35
Hmm. I'll go for 35.
42 cardigans, I think. Several with shawl collars.
22 (half the number of belts?)
68!
31 fuzzy smooth tweedy polished messy uptight cardigans
3 cardigans
27
7 cardigans, thanks
7
20 cardigans! holla rayon blend.
31 cardigans
51 cardigans
26?
23
29
My guess is 72 cardigans.
I think… if the book has 500 photos… maybe 100 cardigans.
I'm going to go with 1, Heather.
51!
9
28 cardigans
26 cardigans…
I spy with my little eye ….. 40 cardigans
15.5
49
76 cardigans.
That Darin Stevens look – "Sam, Larry and Louise are coming home for dinner, I'm sure you can whip something up…"
19 cardigans
I reckon our friend Scott is quite partial to cardigans – so I'm going for a round number of 50.
100 cardigans!
18 cardigans
60
25
74
55!
38 cardigans
24 Cardigans
17 cardigans
72
3 pearls + 91 Scarves = 94 Cardigans
18 cardigans
14 Cardigans
23 cardigans.
5 cardigans
95!
I'm going to guess that people look sexier with less clothes on rather than more, but contradicting this approach is the fact that there are 79 suits and 91 scarves so perhaps there's more of a winter feel going on here and I'm gonna go with 81
87 cardigans
I say 7 cardigans. Just over the amount of vests and Chuck Taylors.
4
14 cardigans. 4 striped, 10 solid…. solid. hipster. gear.
69 (??)
15
I'm trying my luck with 38 cardigans.
19!
"12 beautiful cardigans AH AH AH AH!", says Count von Count.
I'm guessing 68 cardigans
I too thought 83 but I see that Jennah already has chosen that number. I'm going a bit higher like 88.
Im going to guess 23
26
47 cardigans!
31
12
31, exactly.
42?
15 cardigans?
48
23 cardigans
13 cardigans!
97
77
100
I like cardigans. I'll guess 12.
38
79
I'm going with 19 cardigans – it's just so right.
130
38 cardigans
I'm gonna say 79 cardigans, Bob.
eleven
53
7 cardigans
I'll go with 54 Cardigans. This was not simply a number to out-do the previous comment, but simply a number that struck me. I'd like to see 54 Cardigans on the board please.
75 cardigans
13
18
16. That's my guess.
93 cardigans.
13 cardigans
22 cardigans!
150 cardigans!
77
101 is the lucky number!!!!
38.
42
76
47 cardigans.
19 cardies. LUCKY 19, DO IT FOR ME~!
23
22 Cardigans
22
19. The Sartorialist rewards risks, and the only gutsy way to wear a cardigan is to wear it during the summer. There are enough men doing formal summer looks to warrant this number. But the number of scarves is suspiciously high…
14
How about NO cardigans? Zero – 0 – None?
Though I am exposing myself as a total nerd, Data didn't wear glasses, he wasn't human. I do believe you mean Geordi La Forge.
43 cardigans
16
I am going to shoot low and go with the number 13
27
33
43.
43. If you count all instances of a cardigan being worn, not just as the sole outer garment, but as an under layer too, for both; men/boys and women/girls.
38 cardigans!
19
Oh do I love this blog. It reminds me that even if I live in Kansas, others don't.
I say 19.
uhmm,50…
36
44 !
105 cardigans, yes!
22
29 cardigans!
39 cardigans in this volume!
18
71?
17 cardigans
I'm going to say 5 cardigans appear in the book.
I'll take lucky 27..
whats a cardigan anyway?
98
125 Cardigans
14 cardigans
20 cardigans.and i hope it will be trashy and fluo-like
ones.
26….
57 cardigans
51
86
23
i guess there are 18, because cardigans are soo cool, and 18 is my favorite number :)
43 cardigans
22
57
34 cardigans!
23 cardigans
12 cardigans
3
8
6
54 cardigans
23
13
I'm going to say 65!
I can't wait to get this book, even if I don't win it.
25
75
37 cardigans
37 cardigans
66
52
88
38
6 cardigans
40 Cardigans!
66
57 is my best guess…
102…the more cardigans the better. Plus cardigans look good under a suit.
14
i think it should be around 76.
23!
9. Can't be that many more than vests.
68
56
14 cardis :)
11
26 Cardigans
9 cardigans
31 cardigans (one or two photos with multiple layered carigans)
“Though I am exposing myself as a total nerd, Data didn’t wear glasses, he wasn’t human. I do believe you mean Geordi La Forge.” — good call Carbomb. I’m glad you pointed that out so I didn’t have to.
200 cardigans
144 cardigans
26
Thanks everyone for your guesses! We're downright impressed with your excellent logic and estimation abilities. We selected the five winners and will be mailing out their prizes today!
I'd say 47
2 cardigans
24!! (the age at which I purchased my first cardigan)
31!
40 cardigans is my guess
26
I'm going to say there were 14 cardigans!
40 but it's all right love cardigans
10?
37 cardigans!
14 Cardigans
37
[...] Sartorialist book – some essential stats. How many cardies? Moustaches? Milanese [...]
[...] new book ‘The Sartorialist’ a couple days back and it’s pretty good. Flavorwire have all the stats over here. Example: “Pairs of “thick-framed” fashion glasses: 26, Pictures of Kanye West: [...]
31!
53
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