Mouse House founder Walt Disney acted out Snow White for his staff at a meeting during the film’s conception. From Business Insider:
When they arrived, they found Disney standing alone in the spotlight on a dark stage. For the next several hours, they watched in awe as he acted out the story of Snow White — the Grimm brothers’ fairy tale that they would, he announced, be turning into a full-length animated feature film. In an effort to show his team exactly what would transpire on the screen, he channeled the voice and emotions of each character, from the wicked queen to the seven dwarves.
Hollywood was convinced Snow White would fail, so industry movers and shakers nicknamed it “Walt Disney’s Folly.” Ultimately, the film was a major critical and commercial success, becoming the highest grossing sound film at the time.
Some potential (unused) names for the seven dwarfs were Jumpy, Deafy, Dizzey, Hickey, Wheezy, Baldy, Gabby, Nifty, Sniffy, Swift, Lazy, Puffy, Stuffy, Tubby, Shorty, and Burpy
The story almost included a prop from the original Brothers Grimm story — the Queen attempted to kill Snow White with a poisoned comb.
Snow White was one of the first films to sell movie merchandise during its premiere.