Watch: How Ruth Bader Ginsburg Became the Notorious RBG

Ruth Bader Ginsburg has always been a badass thinker in front of and behind the bench, but her meme-ification into “Notorious R.B.G” is a more recent phenomenon.

The Forward recently talked to Shana Knizhnik, a law student whose “intellectual crush” on Ginsburg inspired her to launch the Notorious R.B.G Tumblr, helping turn the Supreme Court’s master of “blistering dissents” into an internet sensation, T-shirt adorning icon, and popular Halloween costume for babies and grownups alike.

Watch below: