advertising

Flavorwire’s Official Super Bowl XLIX Ads Drinking Game

The average cost of a 30-second ad that airs during the Super Bowl currently tops around $4.5 million. With all the excitement surrounding the largest sports event of the year, this is when companies turn up the volume and pull out their bag of tricks to get your attention. Since you’ll be surrounded by snacks and booze while watching football’s finest, here is a little drinking game you can play when the ads start to go live. Happy Super Bowl! … Read More

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How To Write Your Own History

Presented by Cole Haan

Flavorpill has teamed up with Cole Haan to help a new generation write their own history. On September 6th and 7th in NYC, you can attend our Inspiration Workshop at Wallplay on the Lower East Side for programming designed to inform and empower both your creative side *and* your business side. General Assembly teachers lead (free) classes on site, and inspiring creatives and entrepreneurs share their stories in evening panel discussions. You can also peruse The Sketchbook Project‘s mobile pop-up library, featuring the doodles, lists, and dreams of international authors, artists, scientists, and more. We spoke to some of the panelists and instructors involved in the Inspiration Workshop for advice on writing our own history and forging our own path — so even if you can’t attend the Workshop, you can come away inspired. … Read More

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Settle Down, ‘Star Wars’ Fans: Your Entitlement Is Out of Control

Maybe the problem is I’m just not that much of a Star Wars fan. Oh, it’s not that I dislike the films (y’know, except for the prequels); when you’re eight years old in 1983, the experience of seeing Return of the Jedi in the theater, and owning the subsequent action figures and Ewok lunch boxes, makes you a loyalist for life, if for no other reason than nostalgia. But mine is a casual affection, not a gaping maw requiring the constant ingestion of information, and that is apparently what Star Wars fandom has become these days — if the furious response to Disney’s D23 expo is any indication. You see, the new owners of the Star Wars franchise had the nerve to share nothing new about Episode VII last weekend, and fans are livid. Because that’s the point we’ve arrived at with movie hype: the choice to maintain some semblance of secrecy about a project two years from delivery is not only a vile insult, but an indication of big trouble. Come again? … Read More

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Ingenious Green Billboards That Make Advertising Eco-Friendly

As big brands become more environmentally conscious, green advertising is steadily increasing in an attempt to court new generations of eco-savvy consumers. Billboards afford ad companies the biggest space and greatest visibility, and corporations are taking advantage of these intrusive structures in more thoughtful ways. Lush gardens, solar and wind-powered displays, and other “living” signs have been transformed from otherwise obnoxious ad clutter into attention-grabbing and ingenious eco statements. … Read More

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Fascinating Photos of Overcrowded Newsstands Around the World

Photographer Trevor Traynor‘s Newsstand Project confirms that the overcrowded street stalls are a universal language. Also, finding the cashier to pay for your newspapers, magazines, and gum is like playing Where’s Waldo no matter what country you live in. The artist, who we learned about on Photojojo, took Instagram snaps of newsstands in Lima, Barcelona, New York, and Paris. The square format frames the stands perfectly, zeroing in on the ad-heavy facades littered with glossy covers and inky newsprint. Grab a coffee, and wake up with more of Traynor’s newsstand photos in our gallery. … Read More

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Cheeky Paintings of Pop Culture Icons on Junk Food Packaging

Who knew the Les Misérables Broadway banner image of Cosette could look so satanic with a McDonald’s logo in the middle of her forehead? Ben Frost, apparently. Website Who Killed Bambi? introduced us to the artist who paints pop culture characters on different kinds of packaging. Junk food, cereal boxes, tiny pharmaceutical containers, and more are covered in Frost’s cheeky redesigns. The artist imagined Linda Blair from The Exorcist as the “hostess with the mostess” on a cheery Twinkies package and painted a depressed Mickey Mouse pondering his failures on a box of Xanax. See more icons Frost painted for pop culture posterity in our gallery. … Read More

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The Most Controversial Super Bowl Ads of All Time

In an advertising landscape that’s run by (and caters to) the Don Drapers of the world, it’s hardly surprising that we’re seeing commercials like this one from Volkswagen, set to air next Sunday at the Super Bowl. Various critics have been attacking and defending the ad, which likens driving a Volkswagen with being more chilled out – a trait that’s illustrated by characters emulating Jamaican accents. The commercial signs off with the closer, “Get in. Get happy.” The emergence of this spot, along with CBS’ rejection of a SodaStream commercial earlier in the week, got us thinking about other controversial Super Bowl ads over the years — including some that didn’t even make it to game day. … Read More

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