Mark Zuckerberg

Mark Zuckerberg’s Book Club Is a Shameless Act of Propaganda

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There are few things less surprising than Mark Zuckerberg’s decision to start a book club. As I predicted not long ago, it was just a matter of time before Zuckerberg joined in on the publishing game, given his newfound newspaper-y aspirations — think Murdoch, Hearst, Bezos. But there is more to this charade. It’s all about business, politics, the politics of business, and the business of politics.
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Book Publishing Predictions for 2015

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What will book publishing bring in 2015? Shrouded as the industry is behind a veil woven of billions and billions of dollars, it’s difficult to say. But if you look hard enough — at the bestseller lists, the court cases, the controversies — you can glimpse through the metaphorical keyhole and into the back rooms where the deals are made. With this in mind, here is a somewhat reliable predictor for the publishing industry in 2015.
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‘NY Post’s’ Kyle Smith and Fox News’ Greg Gutfeld Blame Young Liberals for Making Them Uncool

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Good news, hate-readers: between writing screeds against women in Hollywood and non-review movie reviews, The New York Post’s Kyle Smith went and read him a book. Not even a picture book, either — one with words and everything! Alas, those words were written by Fox News host Greg Gutfeld, and the book is all about how us liberal hipsters took over the currency of cool from hard-working conservatives. In true Smith form, he doesn’t actually review the book; he merely parrots its talking points and lazily reappropriates the book’s title (Not Cool: The Hipster Elite and Their War on You) into his headline (“The hipster war on you: How liberals use cool as a weapon”). Not that I’m complaining; it saves the trouble of actually having to read Gutfeld’s tome. Let’s see what these two middle-aged white dudes are angry about now!
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Why Is Frank Gehry So Desperate to Align Himself With Facebook?

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For a while, rumors have been circulating that Facebook would be relocating from a Midtown Manhattan office at 335 Madison Ave to the downtown tech stead of Silicon Alley. Yesterday, Serkan Piantino, head of Facebook’s New York engineering team, confirmed the news, announcing that they would be taking up 100,000 square feet of space on two floors of an existing building at 770 Broadway.
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