When OK Go dropped their new video for “This Too Shall Pass,” the Internet became abuzz — and rightfully so, as the clip is near-genius. (Go behind-the-scenes courtesy of Fast Company.) The band spent three months building what is essentially a giant, musical game of Mouse Trap, with the help of friends from NASA and Jet Propulsion Labs.
This isn’t the first time the band has grabbed our attention with a music video, as the infamous treadmill choreography of “Here It Goes Again” is also, admittedly, kind of brilliant. Unfortunately, OK Go have never quite caught up to the level of their visual aesthetic on the musical end of things. Of course, they’re not the only act that has been outshined by its own videos. The following clips exemplify just what happens when an unexceptional song gets trumped by an exceptional visual counterpart. … Read More
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