Recently we read about a new media company that aims for the elusive market known as millennials. Nothing new there, except for the fact that its name, OZY Media, has some decidedly highbrow origins.
Watson said the name of the company came from one of his favorite poems—Shelley’s Ozymandias—which tells the story of an ancient king whose broken statue now sits forgotten in the desert. Some have taken the poem to mean that even mighty kings are eventually forgotten, but Watson said the lesson he takes from it is that you have to dream big. And there is no question OZY is dreaming big.