Ogilvy Paris has launched a new campaign for the World Wildlife Federation featuring photos featuring endangered animals covered in graffiti. The project attempts to symbolize the public’s general disrespect for these quickly dying-off species, and repeats the question in all of the ads, “What will it take before we respect the planet?” Confused about how anyone could even tag a whale? Us too. In any case, click through to see a few endangered animals covered in spray paint, and try to not neglect the environment so much.
For the past few months, the Ford Fiesta Movement has been in full swing, with 100 selected “agents” around the country completing missions based on monthly themes, while testing out the 2010 Fiesta ahead of its launch next summer. This month, the theme is Social Activism, and in keeping with that, they’ve teamed up with Mashable’s Summer of Social Good program to raise money for four charities: Livestrong, Oxfam, the Humane Society, and the WWF. Helping out is easy: just check out the Top 10 YouTube Videos for Social Good, and then retweet the article. The Fiesta agents will be donating $1.50 per retweet, up to $3,000. After the jump, check out some of our favorites from the list, as well as the third monthly mission video from Flavorpill. Read More »
The Taqwacores is a novel that was photocopied, sold from the trunk of a car, and passed around in the DIY tradition of punk zines for at least five years before seeing formal publication from Soft Skull Press this past winter. It’s centered on Muslim punk youth culture in Buffalo, NY, and when readers came looking for the scene, ready to dive in like so many teenagers and so many music-based subcultures that have come before, they found it existed only in the mind of author Michael Muhammad Knight. So they began to form their own Islamic punk bands and the taqwacore movement moved from page to life. Read More »