If you’re in any way interested in the Olympics, you might remember reading a while back that there’d been a mild controversy on the other side of the Atlantic about the use of The Clash’s classic song “London Calling” in some of the promotional videos for the games in London next year. (Since then, it’s turned out that The Clash are the least of London’s PR problems, but still.) Anyway, the whole thing has been playing on our mind for the last couple of weeks, until we realized what bugged us so much about it — the fact that “London Calling” is being used to promote anything. This isn’t unprecedented, of course — the song has been used in commercials before — but even so, it hasn’t joined the ranks of songs forever ruined by advertisements. As advertisers know only too well, once an image associates itself to music and lodges in your head, it’s damn near impossible to get rid of. And unfortunately, it’s too late for the songs we’ve collected after the jump — are there any that spring to mind for you?
José González — ”Heartbeats”
A beautiful song and a beautiful interpretation of The Knife’s original (which was pretty fantastic in its own right). And yet, sadly, it’ll forever be accompanied by images of a million environmentally questionable rubber balls bouncing through the streets of San Francisco.