If Brand Logos Were Honest

Nowadays, anyone who steps outside their front door is inundated with branding everywhere they look. But what do we really see when we look at those famous logos? In this series, which we spotted over at iGNANT, Bucharest-based Behance user myHOTJuly has “undressed” some famous brands, pushing past the advertising to the company’s perceived true identity — even if that identity is just more advertising and very little product. Click through to check out a few of our favorite “naked brands” from the series, and then head on over to Behance to see even more.

Image credit: myHOTJuly