Bill Clinton Unpacks Donald Trump’s “Macho Appeal”

Bill Clinton sat down with Stephen Colbert on The Late Show Tuesday to promote his wife’s campaign — often by reminding viewers about his own White House accomplishments. But Colbert managed to slip in a couple of quick questions about Hillary’s most talked about opponent, including the particular question on everybody’s mind: “Why is Trump doing so well?”

“He’s a master brander,” Clinton said of Trump. “He’s the most interesting character out there, and because he says something that overrides the ideological differences… There is a macho appeal to saying ‘I’m sick of nothing happening. I’m going to make things happen. Vote for me.'”

Colbert also asked the former president to address why Hillary’s Democratic competitor, Bernie Sanders, is getting so much attention.

“Because there are a lot of people all over the world that are really hacked off that they think the system is rigged against them and the rich get all the gains,” Clinton said. “And in America a lot of them believe that the Republicans … reward the people that go furthest to the right so the Democrats would be even more effective if they move further to the left.”

Watch: