Turquoise, Schmurqouise: Pantone’s New Color of the Year

Pantone, the paramount color matching service for the design community, delights and terrorizes the hue-minded each December when the company selects its prediction for the next year’s big trend in color. Last year, we were liberated by a marigold shade called “Mimosa,” while in 2010 we’ll apparently be oppressed by ’80s throwback turquoise — PANTONE 15-5519 Turquoise to be exact, an “inviting, luminous hue combining the serene qualities of blue and the invigorating aspects of green.” What’s that sound you hear? Must be the thousands of designers vomiting on their Common Projects sneakers. Some visual references in the key of turquoise, after the jump.


Skater fashion, like these Skate or Die Nike Dunks Lo SB

bondi blue imac

The original G3 iMac in Bondi Blue

Cameron Diaz-JTM-025194

Actresses who were popular in 2002

bombay sapphire

Bombay Sapphire gin


Betty Rubble from The Flinstones

punch buggy

Vintage VW punch buggies

esprit 80s

’80s-era Esprit brand clothing

turquoise jewelry

Turquoise jewelry purchased on a trip to the Southwest when you were 17 and stuck in a car with two squirmy brothers and a dad who wouldn’t ask for directions.

jessica szhor

Vanessa Abrams on Gossip Girl: this female hipster-hippie (hippiester?) is constantly rocking the turquoise.

Oh, and this Bob Dylan lyric: “I’ve seen all these decoys through a set of deep turquoise eyes / And I feel so depressed.”

Anything else spring to mind? Tell us in the comments.